JOIN THE BEST LOYALTY PROGRAM AROUND
THE MOM CLUB
Shop. Earn. Save. Join the club where every order earns you Parenting Points, sweet rewards, and serious mom-store perks.
FAQs
THE MOM CLUB
In order to become a Mom Club member, simply create an account. On entry to the club, you'll be rewarded with 150 parenting points, just for signing up!
From here, you can follow the other prompts to earn more points.
You can earn parenting points by completing actions listed under our loyalty program. You can earn points for signing up, leaving us reviews & of course for shopping with us! Every $1 spent = 1 point for our Club & Village members - our Inner Circle members earn 2 points for every $1 spent.
Yes, they will expire 12 months from the date you earned them.
It's super easy to redeem your parenting points for rewards. Further up our loyalty information page you'll find 'ways to spend' your points which has information on how to redeem your points for vouchers!
Please ensure your order meets the minimum spend requirement for each reward to redeem $ off. Percentage based codes have no minimum spend.
Please note, some brands and products are excluded. All sale products & discounted items are also excluded from loyalty point redemption. This includes flash promotions.
If you have made orders on the same email address that you join the club with, then you will have earned parenting points on those orders & these will contribute towards your VIP tier level.
Once you have created an account, any previous orders under this email should automatically be added to your account providing they occurred in the last 12 months. However, if you think anything is amiss, get in touch and we will look into this for you. Please note, we cannot combine orders from separate emails into one account.
VIP tiers are calculated based on points earned in a year. To become a Mom Club Member, simply create an account + make your first purchase! To become apart of The Village, you'll need to earn 500 points in one year and to become a member of our inner circle, you'll need to earn over 1000 points in a year. To maintain your tier level, you will need to spend the required amount for that tier in a year.
Unfortunately not. Our policy is only one discount per order. This means discount codes, rewards points, free shipping codes or other promotions cannot be applied at the same time. This includes any outlet/end of season items or items marked down that are on sale for a short period of time.
Unfortunately some products and brands are excluded from voucher redemption, often this is at a request of the brand and out of our control.
These include but are not limited to: Pure Mama, LittleOak formula, Noopii, Stokke, Frank Green, as well as any already discounted or bundled products. If these items are included in your order they will not contribute to the minimum spend. Therefore, you will need to ensure the remainder of your order meets the minimum spend requirements for the discount amount.
No, you will not earn parenting points on any gift card purchases, as the person redeeming the voucher will earn the rewards when they spend that voucher.
If you return an item for store credit or exchange an item - your parenting points will be returned to your account. If you return your items for a full refund, the parenting points will be deducted from your account.
Once a reward is redeemed you can copy this to your dashboard which will automatically apply the code to your cart if eligible - if this doesn't work you can 'paste' the code in. If you ever lose your code, you will always be able to find it on this page.
Please check that you meet the minimum spend requirement for reward redemption and that no excluded brands/items are included in this minimum spend.
Only one rewards discount can be redeemed per order & they cannot be used in conjunction with any other offers or discounts.If you're still having issues with your rewards, please get in touch with us.
You can share your referral link with friends via email. Once your friend has made a purchase, you will receive 250 points to get you closer to your next reward!
Yes - of course! Please reach out to us hello@momstore.co.nz or use the chat function on our website and we'll be sure to help you out.
Please see FAQ above for common questions regarding our loyalty program, exclusions and minimum spends. If you have any questions about our program, please don't hesitate to contact us hello@momstore.co.nz and we'll be sure to help you out.
Minimum Spend
Any excluded brands will not contribute to the minimum spend for orders as this does mean the item ultimately gets discounted which is against the policy of many of our brands. Minimum spends are subject to change at any time as we continually review our loyalty program.
All bundles are also excluded from voucher redemption/contributing to minimum spend.
MOM CLUB TIERS
Join the club, earn rewards, and grow with us. Start your journey in The Club, become a valued member of The Village, and unlock VIP treatment in our Inner Circle, where our most loyal parents hang out.

SPEND $0-$500
TIER 1: THE CLUB
You're in! Welcome to the club. Every parent's journey starts here, but the journey's just beginning.
- Earn 1 point for every $1 spent
- Access to exclusive content including early access to sales
- Birthday reward

SPEND $500-$999
TIER 2: THE VILLAGE
You've been showing up, and we see you. Because it really does take a village, and we’re so glad you’re in ours.
- Earn 1 point for every $1 spent
- Access to exclusive content including early access to sales
- Birthday reward
- Double points events

SPEND $1000+
TIER 3: THE INNER CIRCLE
You’re more than a customer, you’re at the heart of everything we do. Exclusive perks, & VIP treatment, always.You're one of the few, one of the most loyal.
- Earn 2 points for every $1 spent
- Access to exclusive content including early access to sales
- VIP perks
- Birthday reward
- Double points events







